Comments
Fully integrated on Posterous. Can also comment via email. Can comment without being a registered Posterous user. Posterous seems blissfully spam free unless it's not been discovered yet.
Comments are only available in Tumblr by editting theme and adding Disqus (or similar).
Google Analytics - configuration option in Posterous. Must edit theme on Tumblr. Posterous also includes a handy, instant 'Page Views' metric on each post.
Both allow 'Favouriting' (Posterous) or 'Liking' (Tumblr) a post. Easy to find who has 'Favourite'd a post on Posterous. Less so on Tumblr.
Both have decent bookmarklets for easily and quickly posting content including grabbing images from a Web site.
Commnity
This is hard on Tumblr as my standard method of finding content and authors I like and then discovering people and content they like isn't straightforward.
Both allow searching within the community and Posterous includes filters for 'Most recent' and 'Most Interesting'. Tumblr allows you to drill into any geographic location and look for Tumblelogs near you which is a nice feature.
The 'Explore' feature in Posterous is OK but simply present a random list of recent posts whereas it would be really useful to examine posts recently 'Favourite'd or with most views.
Tumblr recently added the controversial 'Tumblarity' scoreboard and you are able to browse Tumblelogs in your country.
Posting
If you are a Gmail addict, Posterous is excellent as you can compose posts in Gmail. Posting from Gmail gives you the following advantages:
- Autosave
- Backups (Sent folder)
- Spell-checker
The only disadvantage is that you can't preview posts in WYSIWYG format on Posterous which is possible on Tumblr.
I think the posting from email feature of Posterous is overstated. Most blog platforms (including Tumblr) allow posting via email.
Tagging
Both services support tagging. On Posterous, you have to include special keywords in the subject line ((tag: Posterous, Tumblr). The obvious place to add tags on the Posterous Web interface is under 'More post editing options' but bizzarely, it is absent. Alternatively you can add tags to an existing post (hover over post and click 'Tags').
Theming
Not currently possible on Posterous. Everyone (including Steve Rubel) gets the same theme. Tumblr is much stronger in this aspect with loads of pre-built themes available and the ability to create your own.
Support
Posterous do have a Help and FAQ section and there's loads of useful information for new starters by trawling through the official Posterous
blog. Posterous also have some support
forums that aren't widely advertised which is a shame. It makes me wonder whether they have enough time and resource to proactively monitor and participate.
However, the Posterous team are wonderfully receptive and prompt to any email enquiry sent to
'help@posterous.com'.
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